Keep It Chill

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About Winc: Keep It Chill is made by Winc. Winc’s story began in 2012 under another name: Club W. Club W was the world’s first personalized wine club. It made the process of discovering and buying wine easier than ever — and as it expanded to other facets of the experience, the owners, Xander Oxman, Geoff McFarlane and Brian Smith, realized it had became so much more than a club.

To reflect the full scope, Club W was renamed Winc. Today, Winc is reimagining every aspect of wine, from the art and science of winemaking to packaging and transport to how wine is sold, distributed, and ultimately enjoyed. All of this is done to improve the experience for consumers, create a platform for artisan winemaking, and build a grape-to-glass supply chain that's sustainable for the planet.

Although Winc sources its grapes from myriad destinations, it remains intimately connected to every facet of the winemaking process. Spearheading that commitment is Ryan Zotovich, whose wealth of experience makes him an ideal fit as the director of winemaking. From harvest to crush to bottling to sourcing unique varietals, Ryan is unendingly hands-on, to ensure that the final product always meets Winc’s vision.

Keep it Chill: From the winemakers responsible for Summer Water Rosé, Keep It Chill is its equally refreshing French relative. Red wines made in this fresh, vibrant style have bright, brambly flavors that pop when the temperature drops. Made from Gamay, this wine is crammed with red fruit aromas that make it an ideal accompaniment to any alfresco meal. So whether you’re packing wine for a picnic or hosting a dinner party, make sure you pop this red into the fridge for some cooling. Well, chilling. 

Media Links
Refinery29: This Brand Is Making It Socially Acceptable To Chill Red Wine
Trendhunter: Winc's Keep It Chill Chillable Red Encourages Drinkers to Rethink Their Habits
Good Housekeeping: 41 Unique Gifts for Wine Lovers That Go Beyond a Boring Bottle of Pinot
Good Housekeeping:10 Best Thanksgiving Wine to Pair With Turkey at Every Price Point