Tenute Sella is one of the oldest European wineries that has never changed ownership. At the end of the 17th century, the family invested in agriculture by acquiring a vineyard in Lessona. The terroir of Lessona is defined by ancient marine sands with acidic pH. The family has honored its commitment to Lessona for the past three centuries and today. From the second half of the 19th century, the Sella Family bought hilly lands in the Bramaterra region, combining them into a single beautiful estate. The investment originates from the vision of being able to produce, continuing the local tradition, special wines with an expression of peculiar soils, mostly porphyry of volcanic origin.

Today they try to represent the excellence of Northern Piedmont respecting their history and tradition. From their 22 hectares of vineyards, they produce about 90 thousand bottles, fruit of the grape varieties typical of the Biella region: Nebbiolo, Vespolina, Croatina and Erbaluce, vinified in a classic style. Their goal is to transpose into the glass an image of the terroir and of the vintages. There was a time when this was a winegrowing region widely recognized in Italy and abroad; it lost some ground during the twentieth century, but today, we want to bring back these wines to the fame they deserve.

Lessona is located in the central-eastern area of the Biella province, in the part of Northern Piedmont on the right bank of the river Sesia basin. The area of Lessona takes up a series of ridge hills, protected northwards by the first pre-Alpine mountains. The soils of the hills planted with vines are constituted mainly of orange-tinged Pliocene marine sand rich in quartz, iron and manganese, here and there mixed with loess clay, while in the valley bottoms are found marine sands with fossils of shellfish. The pH of these soils, between 4.5 and 5.5, makes them rank among the most acidic vineyard soils in the world.

The Bramaterra region includes from west to east the municipalities of Masserano, Brusnengo, Curino, Roasio, Sostegno, Villa del Bosco and Lozzolo. Located immediately east of Lessona, it covers a broad range of hills that reaches up to the eastern boundary of the province of Biella, in the part of Northern Piedmont on the right bank of the river Sesia basin. Geologically, there is a crown of 3 different islands of quartz porphyry, a relatively loose volcanic rock derived from gas-rich magma, of Permian origin, accompanied by a limestone island (in Sostegno), and by the widespread presence of marine sand and clay (especially in the eastern side of the region).